This food packaging concept was designed for Philadelphia-based NGO Philabundance. It is a food rescue organization distributing more than 24 million pounds of food each year to those in need. Vital was intended as a high-end product line the proceeds from which would help fund the charity work of the organization. The design used window cut-outs, line-engraved illustrations, and a pastel color palette to portray an elegant and high-end image.
Categories: Packaging, Illustration
Art Director: Bryan Satalino